Making the Most of Social-Media Marketing in 10 Minutes Daily

June 25, 2010 · Written by Jamie Galvin

As an entrepreneur of a new, online business it can sometimes seem like your daily to-do list is substantial. What may have originated as a foolproof plan for simplistic, home-based sales can quickly amount to a handful of responsibilities as you set up your content, pictures, products and so forth.

Fortunately, among the often hefty list of must-haves that every successful web store demands, there is one key area that can be cultivated in just 10 minutes a day. Social media is a new-age marketing platform that allows online-business owners to connect with a worldwide audience of consumers.

Below you’ll find three fundamental ways – courtesy of SocialMediaExaminer.com – to create the ultimate social-media experience for your consumers.

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Tags: Blogging News,Company News,E-commerce Basics,Social Media,Social Media News Brief

Blogging Statistics Indicate Adolescents Don’t Dominate Social Media

June 4, 2010 · Written by Jamie Galvin

Although the notion of blogging strikes many people as an activity of an adolescent demographic, a recent report conducted by Sysomos, an accredited research company, proves otherwise. According to the study, more than half of these web-based voices – a whopping 53.3 percent – are between the ages of 21 and 35.

While this statistic may not come as a colossal announcement – in fact, the adolescent demographic (20 years old and younger) came in second at 20.2 percent – the pieces fit together in knowing that the first-place bracket was exposed to the “blog boom” during their adolescence, which started up about seven years ago, according to Sysomos.

Trailing behind in second place by 0.8 percent was the age group 36 to 50 years old at 19.4 percent, and rounding out the poll in last place were those age 51 and up at 7.1 percent.

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Tags: Blogging News,Company News,Social Media,Social Media News Brief

5 Ways to Optimize Customer Service with Social Media

May 28, 2010 · Written by Jamie Galvin

With a persistently booming popularity in e-commerce these days, it seems that web entrepreneurs of all ages and experience levels are emerging onto the scene daily, snatching up what’s left of the domains with their bright eyes and big dreams of fortune.

And, although, an online business promises many advantages to that of a traditional brick and mortar – little or no overhead, flexible hours and no face-to-face interaction – it’s important that these self-starters don’t neglect the crucial details that can make or break any business, online or not. Customer service.

Fortunately, Mashable.com, with help from social-media blogger Lauren Vargas, has extended a helping hand to these go-getters by providing some invaluable advice to industry newcomers. Below, they have highlighted five key areas worth noting to ensure that your business excels with many happily returning customers.

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Tags: Blogging News,E-commerce Basics,Social Media News Brief

NBC’s Social Media Application Holds Potential to Reinvent TV Metrics

May 21, 2010 · Written by Jamie Galvin

What originated as a simple concept to connect friends – new and old – family and even strangers through common interests as well as opposing views is rapidly popping up in new places all over the web, almost daily. That’s right, social media is making extreme headway in cyberspace.

From the pioneer websites like Facebook and MySpace to the newbie pages of Google Buzz and Foursquare, today, social media has evolved into much more than an interactive tool of social networking.

Television network, NBC, recognized the unequivocal popularity of social media and, therefore, launched a networking platform last Monday. Fan It – an interactive, network loyalty program – combines myNBC (NBC’s online community for fans), Facebook, Twitter, MySpace and Foursquare to provide a fully-loaded networking experience for users.

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Tags: Blogging News,Social Media News Brief

iePlexus Social Media News Brief: May 7, 2010

May 7, 2010 · Written by Kyle Aevermann

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iePlexus Social Media News Brief: May 5, 2010

May 5, 2010 · Written by Kyle Aevermann

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iePlexus Social Media News Brief: April 30,2010

April 30, 2010 · Written by Kyle Aevermann

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iePlexus Social Media News Brief: April 28, 2010

April 28, 2010 · Written by Kyle Aevermann

iePlexus has the latest headlines in the social media world in today’s Social Media News Brief… (more…)

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Tags: Social Media News Brief

Blippy Users’ Credit Card Numbers Found on Google Search

April 27, 2010 · Written by Kyle Aevermann

While shopping online has become second nature to many, it is still very risky. Last week a number of Blippy – a social networking service that allows users to share what online purchases they’ve made with friends – users’ credit card numbers were exposed in Google search results. 

Blippy users who share their bank account information have done so with the assumption that this information will remain confidential. However, more than 125 users had their bank accounts breached. (more…)

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Tags: Social Media News Brief

iePlexus Social Media News Brief: April 23, 2010

April 23, 2010 · Written by Kyle Aevermann

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Tags: Social Media News Brief