October 2008

“iePlexus, I wanted to share my good news…”

iePlexus,

I wanted to share my good news with you! I made my first sale this last Thursday and I’ve received an order a day since then! I think things are finally happening for me! Just wanted to thank you for all the help you’ve given me! (Now that things are picking up, I may need your help again in the future!)

Arliss Zerbe
www.FirstRatePets.com
www.BestPetSuppliesBlog.com

iePlexus,

Per our conversation on September 9, 2008 I received a phone call from Nancy of the Better Business Bureau, stating that they had received several inquiries about my business, Global Opportunity Unlimited LLC, web site and partnership with MyWirelessRep.com. I explained that although I have only been a net marketer for a few months, I have many years of experience in the Electronics, Telecommunications and Computer Industries and that my goal was to provide value to customers and a genuine business opportunity for people who wish to start a home web based business. She explained that although she was impressed with my business plan that I would have to wait a year (June 2009) before they could list my business Global Opportunity Unlimited LLC.

Ron

*NOTE: Please do not contact any clients without prior written authorization from iePlexus. Thank you.

Political Relevance Depends on Internet

During election years, we all know people who magically become “political experts.” And with the constant inundation of debates, scandal, and mud slinging, it’s no wonder politics has become the constant fodder fueling our water coolers. But is politics the topic de jour only because it’s an election year? Or is there more to it? A recent list of the 25 most influential people on the web seems to suggest there’s a whole lot more.

Ranking in this list are both Arianna Huffington and Jon Stewart. Huffington is the mastermind behind the hugely successful political blog the HuffingtonPost.com, while Stewart is the host of the irreverent news show and associated website TheDailyShow.com.
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Design Matters

Being what I consider an industry veteran (I’ve been building and marketing websites since 1998), there’s always been one constant that separates the successful sites from those that fail: good design. It’s not the only rule to abide by, but it has very few exceptions. With the plethora of content management systems and website templates out there, it still baffles me that site owners don’t take advantage of these resources and still expect their sub-par design to have a chance against competition. I don’t claim to be the expert on this topic, but I certainly can spot a website where the owner has taken the time to consider form, function and presentation versus one that has enlisted cousin Jim, who’s a “webmaster,” to put together a company’s internet presence. Sure, saving a few bucks on a designer seems like a good idea, until you realize that the only traffic you receive is from a link in the design hall of shame (see this digg and this website). No where is this commandment of good design necessary than in e-commerce. When your site’s main purpose is to convert visitors into sales, a good design can be the pot of gold at the end of the rainbow, and a poor one can stifle even the best marketing. Let’s look at some components of good and bad web design in the e-commerce industry:
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