For a long while, users of Snapchat have been waiting for some kind of tool that they can use to easily go through snaps and find the ones that they might be interested in. While the app has been criticized in the past for having a confusing layout, it is clear that Snapchat is now making progress toward creating an app that is a lot more organized. On Thursday, a new update rolled out a new search function to many Android users.
While other social media features have had search bars for a very long time, Snapchat is new to the search function. By adding a search bar to their app, they have put themselves in line with the standards of Facebook, Instagram, and Twitter. Users will now be able to look for friends, media companies, and search the app for things that might interest them on the whole. This feature adds a new level of accessibility to the app by allowing people to more easily use the app to connect with friends and with their favorite brands.
The universal search has made it a lot easier for people to find new people to follow on Snapchat and to make it so that followers can find them as well. By using the search function, users are able to find people making different snaps about subjects that interest them the most. Snapchat hopes to use this new feature to encourage new users who may have been previously discouraged by the lack of a search feature.
In addition to this search function, Snapchat has been working on creating a much more organized layout on the whole. Part of this update has meant changing the layout so that Snapchat users are able to access their profile from any screen by tapping the ghost icon or Bitmoji. This makes it easier for Snapchat users to continue using this app without getting lost in the app altogether. With the new features as a part of this app, Snapchat may be able to quell complaints that focus on their layout being overly complicated or confusing.