Google Tag

Google Boosts Real-Time Ad Capabilities

google-logo-mountainview-01Google announced this morning they have teamed up with Teracent, a San Mateo, Calif., advertising company.  Teracent has created some high-tech software and algorithms, which will help create automatic and real-time advertisements.

“We think that this technology has great potential to improve display advertising on the web,” Google’s blog said. “That’s why we’re pleased to announce today that we’ve entered into a definitive agreement to acquire Teracent. The transaction, which is subject to various closing conditions, is expected to close this quarter.” (more…)

Google Translation Offers New Features

WorldFlagBackgroundWith the power of the Internet, we are able to connect with just about anyone. 

Back in middle school and high school, I had an online pen pal who lived in Munich, Germany.  I personally know about two words of German, while my pen pal was trying to learn English.  While we were worlds apart, we had a lot in common and always had lots to talk about.  However, there was that language problem.  What we ended up doing was writing our e-mails into a translator, trying to be polite to one another.  Of course we all know that the translations don’t translate word for word and sometimes make for an interesting read. 

Google Translator, however, has rolled out three new features which should make translations much easier. Fifty-one languages are supported by Google Translator and according to Google that’s 98 percent of the Internet community.  (more…)

Google Sites Makes Site Building Much Easier

00-google-sites-homepage1Last month, we told you about Yahoo shutting down Geocities.  Google has not wasted any time taking advantage of their free Web hosting site.  With Google Sites, you are able to create a simple web page for your company, classroom, or even just your family.  They also allow you to embed any pictures, videos or other documents you want.

Google had been getting a bit of criticism for the lack of features.  So, Google has taken the constructive criticism and turned it into something “A Whole Lot Prettier” according to Mashable’s Stan Schroeder. (more…)

Page Speed Could Determine Search Rank

internet-speed1In an interview over the weekend with WebProNews, Matt Cutts, software engineer for Google, had suggested that a site’s speed could determine where it shows up in Google searches. 

“We’re starting to think more and more about should speed be a factor in Google’s rankings,” says Cutts.  “A lot of people within Google think that the web should be fast, it should be a good experience.  And so it’s sort of fair to say if you’re a fast site, maybe you should get a little bit of a bonus. Or maybe if you have a really awfully slow site, users don’t want that as much.” (more…)

Give It a Shot: Google’s Vaccination Tracker

google-map-live-swine-flu-o_Many of us consult Google Maps when planning a road trip, and the application is always useful for locating a nearby pizza delivery place. Apparently, its utility doesn’t end there. With flu season hitting its seasonal stride and concerns about the H1N1 virus still running rampant, the folks at Google have updated their mapping app accordingly.

The new feature, accessible at google.com/flushot, can locate sources for regular flu shots and the H1N1 vaccine as well. In place of the traditional push pin graphics that mark potential destinations on Google Maps, the flu shot tracker substitutes little red and blue syringes. Blue indicates a source for H1N1 shots and red designates seasonal shots. (more…)

Internet About To Get SPeeDY

internet-speedAre you constantly complaining at how slow your Internet speed is?  You may soon be in luck, because Google announced today, that they are in the early stages of a project in efforts to make the Internet nearly two times faster than it is now.  SPDY (Speedy), is an Internet protocol, which would take over the Internets current HTTP (Hypertext Transfer Protocol).

Google’s Chromium Blog explains, “We started working on SPDY while exploring ways to optimize the way browsers and servers communicate. Today, web clients and servers speak HTTP.  HTTP is an elegantly simple protocol that emerged as a web standard in 1996 after a series of experiments. HTTP has served the web incredibly well. We want to continue building on the web’s tradition of experimentation and optimization, to further support the evolution of websites and browsers. So over the last few months, a few of us here at Google have been experimenting with new ways for web browsers and servers to speak to each other, resulting in a prototype web server and Google Chrome client with SPDY support.” (more…)