Tag Archive | "online marketing"
Blogging News,Company News,Social Media News Brief
If you’re having trouble deciding which is more important – the quantity of your Twitter following or the depth of your relationships with your followers – rest assured that both are of equal value. Now that your mind is uncluttered and free of question, it’s best to concentrate on how you can enhance both aspects [...]
Blogging News,Company News,Customer Spotlights
The term blogging often sounds awkward and intimidating to newbie web entrepreneurs and emerging small-business owners, however, the concept behind the wording is quite the contrary. In fact, e-commerce go-getter Gloria McQuade insists that blogging is as simple as keeping a pen and paper handy to scribble down creative thoughts and ideas as they come [...]
Social Media,Social Networking,Studies & Stats,Viral Marketing
We often here of studies that find consumers who follow or fan companies or brands on a social networking site, like Facebook or Twitter are more likely to purchase products or services from them. Once again, the latest study from Chadwick Martin Bailey and iModerate Research Technologies confirms that. Amazingly, the study found that consumers who follow [...]
Industry News,Social Media,Social Networking,Web 2.0
Advertising is undoubtedly one of the primary ways that companies reach out to their customers, but the introduction of social media and online marketing has muddied these once-clear waters. After all, advertising used to be the representation of your company in the most positive light possible. It used to be gimmicks, catch phrases, and limited [...]
Industry News,Social Media,Social Networking
It’s becoming increasingly obvious that strategic online marketing is a vital part of successful businesses today. Whether it’s an interactive website, a viral campaign via YouTube, a Facebook page, or a Twitter account, companies are doing whatever it takes to keep up with the changing technology. But it seems like many companies are falling into [...]
Social Media,Viral Marketing
As more and more businesses search for ways to cut down on costs, the business model of owning a brick and mortar store with a leased space and employees is beginning to dwindle. Rather, people are turning their efforts and concentration to the online market. But even with a strictly online business, it doesn’t mean [...]
Industry News,Social Media,Social Networking
It seems like it’s impossible to get away from articles nowadays that start with the phrase “In these hard economic times…” But gear up for another, because in these hard economic times, companies are looking for any excuse to yield revenue and cut costs. Perhaps that accounts for part of the reason social media tactics [...]
E-commerce Basics,Studies & Stats
It’s no surprise that humans react in odd and irrational ways, particularly when it comes to spending money. To that end, Dan Ariely, author of Predictably Irrational: The Hidden Forces that Shape our Decisions, offers many insightful lessons into the quirky (and largely predictable) human psyche. And in turn, these lessons may help web businesses [...]
Industry News
Everyone below the age of thirty-five who is even remotely interested in videogames holds strong to one steadfast truth—Nintendo rules. There’s really no way of avoiding that simple reality. Looming large in the development of many 80s-bred children, Nintendo has been able to seamlessly take their business online while others have fell short. What allows [...]
Industry News,Viral Marketing
For everyone that thrives on a daily fix of humor, there’s good news in the world of online funniness. Comedy Central has officially announced the reopening of Jokes.com, a website dedicated to all things stand-up. The site currently offers upwards of 5,000 clips of stand-up comedians, and this archive includes many of the popular comedians [...]
