online video Tag

YouTube About To Get More High Def

youtube-logo(2)Starting Monday, you may notice YouTube videos get a bit clearer.  That’s because YouTube announced that you will now be able to upload and watch videos in 1080p.  For those of you not technology friendly, or literate, 1080p is the picture type usually associated with Blu-ray players.  Not only will videos be clearer, but they will also be larger, which will appeal to people who have larger computer monitors. 

To be able to post videos in the new 1080p format, you will need a camera which shoots in 1080p.  However, it is becoming more common feature in video cameras, so if you have recently purchased a new camera, there is a good chance you’ll be able to test the new feature.  YouTube had said that if users have already posted videos in 1080p’s, there is no need to re-upload them, because  the company is in the process of reformatting them and will feature a number of them on the site on Monday.

Late last year, YouTube introduced High Definition videos to the site.  Under the current format, YouTube supports videos in 720p for High Definition videos.

Report States Online Marketing Video’s On The Rise

Movie Icon: RSSTurn Here, an Online Video Production, Advertising and Distribution company, released the results of a recent survey about companies using Online Video’s for marketing.  The company surveyed 116 companies, which ranged from Fortune 500 companies, to PR and digital agencies, and traditional regional based companies.

Overall the report states that video through the web is increasingly becoming an important online marketing tool to reach out to clients.  83.5% of those surveyed have said they are already using some sort of online video marketing.  Companies however were split when it came to what type videos they produce.  Roughly 57.3% said they have created branded videos, content produced for companies to showcase their products or services, while 38.7% have created editorial content for their website.  (more…)