An increasing number of budding entrepreneurs are turning to the internet as the catalyst for their business endeavors. Many recognize the low startup costs, minimal overhead and instant access to a global market and dive into an internet business headfirst, not taking the time to research their options thoroughly. Just as with a brick-and-mortar store, [...]

Anyone looking to rank highly in the search engines needs to know a little bit about algorithms. I know, this sounds like some sort of esoteric calculus equation used exclusively by astrophysicists, but it is actually the heart of all search engines. Although there is some discrepancy as to the precise definition of an algorithm, [...]

Last week, Google rolled out an additional feature in its  personalized search results, which is based on your experience on the search engine.  This feature has been slowly rolled out to users signed into their Google Accounts.  An example Google likes to give is, searching for recipes. Lets say you simply search “recipes” and have clicked on epicurious.com [...]

Ten Tips For Optimizing Your Blog For Search Engines It’s not breaking news that blogs are great for search engines. Since blogs became popular and were documented in the main stream media, back around early 2004, the merits of their marketing reach and search engine prowess has been well-covered by the search and marketing industry. [...]

I’ve always held the belief that XML sitemaps are an important technical aspect to an effective marketing campaign, especially when it comes to blog and search engine marketing. However, this belief was only supported in theory. Sure, every piece of marketing advice and documentation pointed to why XML sitemaps were beneficial, but there wasn’t any [...]

It seems like it’s impossible to get away from articles nowadays that start with the phrase “In these hard economic times…” But gear up for another, because in these hard economic times, companies are looking for any excuse to yield revenue and cut costs. Perhaps that accounts for part of the reason social media tactics [...]

There’s little doubt that SEO campaigns have become more prevalent and more dynamic in the recent past. And while nothing can guarantee the success of your business, there are certainly steps you can take to increase your chances of exposure. With that in mind, there has been the creation of the SEO pyramid. Offering the [...]

With economic troubles the focus of news reports across the nation, there appears to be a correlated trend in the world of search engine optimization (SEO). And that trend involves an increased interest in the practice. While no simple list can explain this phenomenon, here are some possible reasons that SEO has found itself in [...]