We often here of studies that find consumers who follow or fan companies or brands on a social networking site, like Facebook or Twitter are more likely to purchase products or services from them.  Once again, the latest study from Chadwick Martin Bailey and iModerate Research Technologies confirms that. Amazingly, the study found that consumers who follow [...]

Whether you love it or hate it, you have to admit Facebook has accomplished a lot in the past 6 years.  The company recently just announced they have more than 400 million users, and had changed it’s layout.  So with 400 million users on the site, what are they all doing on the site? It’s [...]

Twitter is climbing the charts as one of everyone’s favorite social media tools.  A new study released some interesting facts about the micro-blogging website, which allows you to send a message to all your followers in 140 characters or less.  Pingdom, a Europe based company, tracked Twitter for three weeks, trying to figure out when and how much [...]

I’ve talked before about the incredible adaption and utilization of blogs in the business world. From Fortune 500 companies and corporations to small businesses just starting out, blogs have made the business world stand up and take notice. In June of this year, I wrote about the BusinessWeek article that followed up on the original groundbreaking story [...]