Tag Archive | "Web 2.0"

Search News, Viral Marketing

Getting to Know Search Engine Algorithms23 Jun

Anyone looking to rank highly in the search engines needs to know a little bit about algorithms. I know, this sounds like some sort of esoteric calculus equation used exclusively by astrophysicists, but it is actually the heart of all search engines. Although there is some discrepancy as to the precise definition of an algorithm, [...]
Industry News, Social Networking, Web 2.0

Twitter’s Growth Slowing But Not For Long21 Oct

Evan Williams, one of the co-founders of Twitter, was one of highlighted opening sessions at the Web 2.0 Summit in San Fransisco, Tuesday.  And Williams, revealed that he believes Twitter’s future will be bright with some of the new changes coming to the site.   John Battelle, from Federated Media Publishing, hosted the chat and tried to get Williams to spill [...]
Company News, Testimonials, Web 2.0

Check Business Makes the Right Choice with iePlexus15 Jun

Even in an age of debit cards and credit cards, checks are something that most people use on a regular basis. Whether you’re paying your rent, your utility bill, or a friend that you owe for dinner, most people dig out their checkbooks for all those purchases where plastic can’t be used. Online entrepreneur David [...]
Industry News, Search News, Social Networking, Studies & Stats

Swine Flu Research Indicative of New Information Trends19 May

Although some of the initial swine flu hysteria has seemed to subside, search trends indicate that it’s still very much in the public consciousness. After hearing multiple stories and stats from both the local and national news, people fired up their computers and turned to the search engines. People, of course, turned to their most trusted [...]
Company News, Testimonials, Web 2.0

iePlexus Makes All the Difference for Online Barware Business04 May

People entering into an online business are often wary of selling a product that is offered by many other sites, but Judee and Terry Kouba are proof that a sound business plan, dedication, and smart marketing can yield sales even in a high competition market. Husband and wife Judee and Terry Kouba are the cofounders of [...]
Industry News, Search News, Studies & Stats, Web 2.0

SEM Opportunities Untapped In China02 Jan

In the United States we have a tendency to think we are the most technologically, politically, and socially advanced. But, as far as internet use goes, Americans aren’t logging on as often as Chinese users. With 253 million internet users, China recently surpassed the United States with the world’s largest web population. The Chinese also [...]
Opinion, Search News, Social Media, Web 2.0

Search News Special: Web 2.019 Dec

Search engines and Web 2.0 have an unusual marriage. Here in the social media corner of the metaphorical room, we’ve long held the belief that a successful social media and Web 2.0 marketing campaign would contribute positively to organic search engine rankings. We’ve come to this conclusion not just from hopeful thinking, but from solid [...]
Social Media, Social Networking

Are you Afraid of the Digg?30 Oct

If you thought witches and ghouls were the scariest thing you were going to encounter this Halloween, some established companies might see it a little bit differently. For them, the most terrifying prospect is…a social networking site. But why would anyone be afraid of a little site like Digg or Facebook? The simple answer is control. [...]
Company News, Web 2.0

iePlexus Company Profiles27 Aug

With the adoption of Web 2.0, no longer can a company rely solely on their own marketing to establish an online profile and create company legitimacy and credibility. The read/write web has enabled anyone with an internet connection and a keyboard to become part of the conversation, and the reader is left with the daunting [...]
Social Media

Every Day Social Media21 Jul

Traditional media’s days as the main source of information are numbered. Giants like newspapers, television and radio are taking a back seat to the onset of social media as the most popular way we interact and discuss the subjects that are important to us. Web 2.0 and the read/write web has made it easy for everyone to share [...]