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While many updates to different social media sites, include updates that help make different items much more user friendly, many social media sites have begun to work on making their social media sites appeal much more to businesses as well. Most recently, Instagram announced that they would be adding a new update that would allow users to schedule appointments with businesses from Instagram pages. This update is one that will allow customers and businesses to connect more easily.
There are at least eight million businesses that have accounts on Instagram, so adding an update to help these businesses thrive makes a lot of sense. The idea of this update is to make it so that businesses can easily transfer people looking at their pictures to actual customers. People who see things that they like within the business Instagram account will not only be able to like pictures, but schedule appointments based off of them.
The main benefit of this new update is that businesses will be able to see the way that their Instagram campaign actually contributes to their business itself. They’ll be able to track customers coming from Instagram to see how sharing photos on this site can turn followers into paying customers. This will also allow Instagram to compete with websites like Yelp and OpenTable as many of the features they offer will now be similar to ones on these websites.
While the new update is not intended to change the focus of Instagram as a platform, the intention is to allow businesses new ways to connect with customers. By providing an easy way for customer to make appointments after seeing photos that inspire them to go to a certain business, Instagram is extending the way in which people and businesses can interact on their platform.
This week, Facebook announced a new update to their policies that more clearly forbids developers from using Facebook as a place to gather data for surveillance tools. Facebook feels that tools that use the data on their platform for surveillance discourage users from sharing openly on Facebook. Part of the goal of the new policy is to help people feel safer when they are using Facebook so that they don’t have to filter what they say on social media as much.
The update is partially a result of Facebook’s work with the ACLU and other civil rights groups. A recent report by the ACLU uncovered that police were using a surveillance tool that acquired data through Facebook to keep tabs on protests in Oakland and Baltimore. If people worry that police might be targeting their posts and keeping an eye on them, they might be less likely to use Facebook in different ways. Since Facebook is concerned with civil rights, they are implementing this update to help prevent apps connected to Facebook being used to spy on members of the Facebook community.
The main focus of the update is to make it easier for Facebook to shut down apps using Facebook data for surveillance purposes. The updated policy is intended as a barrier against developers who could use their access to Facebook information to provide information to law enforcement or other agencies. Facebook hopes that the language of the new update will make it clearer what isn’t allowed so that apps can easily follow the policies.
The new update to this policy is just another update on top of previous updates that have helped to prevent discrimination within the platform through third party sources. Other recent changes to the policies have includes ones to prevent discriminatory adds and using Facebook data to help in the process of approving or denying loans.
A few days ago, Twitter rolled out a small but helpful update to iOS users. On their iOS app, Twitter has made it so that users will actually be able to see how much space is taken up by the various photos, files, and web data stored within the Twitter app. The update has also made it possible for users to begin deleting this information, effectively freeing up space on their device. For many Apple users, this new update is extremely helpful.
Twitter’s newest update is focused on making it a lot easier for users to manage the storage space taken up by their Twitter app and to even regain some of their devices internal storage by deleting cached data. For some users, this may free up a huge amount of internal storage space as regular Twitter users may have 1 MB or more filled with information that Twitter stores. Anyone with limited phone storage is sure to love Twitter’s update for this reason.
Prior to the update that Twitter has now implemented, users would have had to delete the Twitter app entirely and then reinstall to get rid of the cached information taking up so much of their internal storage space. The new update makes the process a lot easier allowing users to just go in and clear their cache whenever necessary. This update is especially great for iPhone users who have iPhones with limited memory as people trying to choose between apps or pictures, will now be able to free up space used by Twitter.
To clear the cached information that Twitter uses, start by updating the iOS app on your device. You’ll then be able to click on the gear icon to go into your settings. From there, simply click on Data Usage under General. There will then be two options, Media Storage and Web Storage. By going into either of these, you’ll be able to see how much data is being stored and you’ll be able to clear it, freeing up storage space on your phone.
Since Twitter initially began, it has faced problems with cyber bullying and harassment within the user base. Twitter has implemented further features that are now helping Twitter users screen out this abuse. As part of the latest update, Twitter has added new algorithms to help them catch abuse that is unreported and has extended muting features to make it easier to see the things you want to see on your timeline. With the newest features Twitter hopes to curb the abuse on their platform.
One of the biggest features introduced in this update is the extension of the muting feature that Twitter has provided for users. Now users can screen out abuse by muting different accounts or phrases directly from their timeline. They’ll also be able to choose an amount of time to mute different items for including options to mute for one day, a week, a month, or even longer. There are also some new filters that people can use allowing them to avoid accounts without profile pictures and verified phone numbers so that accounts made hastily with the intent to troll or abuse users can be blocked out.
In addition to this new feature, Twitter has created some new algorithms to help them identify abusive accounts and respond accordingly even when these accounts are not being reported. This is an important new feature that will allow Twitter to stop abuse that is going on without being reported at all. While these are still in the early stages of development, Twitter is hopeful that these algorithms will make it easier for them to track abusive accounts and limit the damage these accounts can do.
The new update is part of Twitter’s work to limit the abuse and trolling that goes on within their website. By allowing users to limit abuse and to get more of a response from Twitter after reporting abusive accounts, they are hoping to help build a much safer place for users to communicate with one another. Twitter will likely continue to update to help add new features that can curb abuse happening within the website.
This week, Instagram announced an update to allow users to post up to ten pictures and videos within each post that they make. The update will make it so that these pictures and videos are displayed in a carousel format so that friends can scroll through the photos to get even more. This allows people to share pictures from one event or even create a step by step tutorial for something. The new update brings Instagram in line with competitors like Facebook that already offer the ability to put multiple pictures into a post.
When users utilize the new function, they’ll find that they are able to share up to ten pictures and videos at a time. They’ll even be able to mix pictures and videos together so that there are pictures and videos from an event within the same post. Once the post is live, friends will be able to see only the first photo initially when it appears in their feed. They’ll also be able to see an icon that shows that there is more to see, allowing them to scroll through the other images or videos. The new feature will allow users to share a lot more without having to post one picture at a time, filling up people’s feeds.
Instagram says that their main reason for making this change is that they have received a great deal of feedback from people saying that they wished they could share more than one picture from an experience and that it was often a challenge to pick just one. Their goal with the new update is to help people add additional depth to their post and share more with their friends.
To use this feature simply open your Instagram account and hit the plus sign. Here you’ll find an option that says “select multiple”. You’ll then be able to choose up to ten photos and videos from your phone’s library. Once you’re done tap next. This section allows you to select the order of the pictures and what filters to use on each one. From there you’ll be able to post this group of pictures and videos in a single post.
After Facebook was criticized for having different advertisements for housing and employment that were excluding people of ethnicities visible on their site, Facebook announced in November that they would be making changes to fix this. We are finally beginning to see the new changes rolling out now. Facebook has updated rules for advertisers stating that ads should not be discriminatory. They’ve also added some new tools to prevent discriminatory ads from going out on their website.
The first part of Facebook’s update actually changes the advertising policies for the website to make it clear to advertisers that this kind of advertising practice will not be allowed. They have added a section which not only outlines the new anti-discriminatory policy, but also provides advertisers with a range of resources from government agencies and civil rights groups to help further educate advertisers on the subject. As advertisements for housing, employment, and credit opportunities that exclude groups on the basis of ethnicity are in violation of federal anti-discriminatory laws, these are the ones that Facebook is currently targeting the most.
In addition to the changes to advertising policies, Facebook has implemented some new tools that will flag advertisements that might be in violation of the policy. These tools evaluate the ad to see if it is about employment, housing, or credit opportunities and prevent the ad from appearing on Facebook if it is found to be an ad like this that is using multicultural affinity targeting as well. The information about the violation is then sent to the advertiser.
While these new tools target specific ads and keep them from showing up on Facebook if they are in violation, advertisers still have ways to appeal these decisions. Since these tools might not identify the subject of the ad properly, advertisers will be able to request a manual review if they feel that their ad is being wrongfully blocked. Facebook’s new policies and tools are just the start to preventing discrimination in advertising on their website.
Facebook has just begun to roll out a new feature that will allow users to search for photos within the platform. This new feature can be used by searching for keywords that describe the image. The search will then return pictures from your friends that match that description in some way. In addition to using captions and comments on photos as clues to help the search bring back relevant results, Facebook is actually using special software that will allow its search function to actually return result based only on the image itself.
Releasing this update comes after updating Lumos, a piece of AI technology that Facebook had already been using to help recognize individuals and to tag them in various photos. This new update to the technology being used allows Lumos to actually look at photos on the pixel level so that it can describe the photo in various ways. This new AI technology is highly innovative as previously search engines relied on captions and descriptions to search images.
The new features show a big change in search technology on the whole as previously even image searches relied on text surrounding pictures to identify them. Of course, this method was flawed in that a person could write anything down as a caption and in other cases images didn’t correspond to surrounding text or didn’t have a caption at all. With the new ability to use image understanding, Facebook’s search feature is able to return more relevant results. Although it still seems to use keywords in descriptions and comments for more abstract searches, it is able to also use information that it has gathered from the photos themselves. This makes it so that photos that might not have any comments or a caption will still show up in the search.
While Facebook has been using Lumos already to identify faces and landmarks that can label who is in the photo and even where it is taken, the new update allows Lumos to extend its abilities to identifying what is actually happening in the photo as well. By doing this, Facebook has made it so that they can offer a search function that can help users find pictures that they would like to see again whether it is images of a pizza that they cooked a few months ago or of their friends playing in the snow. Users will be able to have access to this function right away as Facebook is currently rolling out image searches to all users whether they use Facebook on the computer or on a mobile device.
On Monday, Twitter announced that Twitter users will be seeing a series of new features that will be used on the platform to limit abuse and harassment. Among the top feedback that Twitter received about the use of the website, was the fact that abuse and harassment makes Twitter a lot less fun on the whole. In a platform focused on the flow of conversation and opinion, such abuse halts the natural flow and discourages users from participating. For this reason, Twitter has renewed its dedication to weeding out this kind of behavior.
This week Twitter announced that they are going to be taking a completely new approach on abuse that occurs on their website. Over the coming days and weeks, they are planning to launch fixes to existing features and to add new ones to prevent abuse. These will include fixing the mute and block features and adding new ways to prevent repeat offenders from creating a new account when their account is suspended. By approaching safety on Twitter in a more aggressive way, the website hopes to break the pattern of abuse on Twitter.
One of the first changes to Twitter has already been rolled out, although it is a relatively minor one. Twitter will now allow users to report any Tweet that mentions them even if that user has blocked them on Twitter. This will prevent the common problem of people being unable to stop the flow of abuse from a user who hides behind the shield that blocking provides. While this isn’t too big of a change, it is a step in the right direction.
Preventing abuse and harassment on Twitter is of top importance to the company. Since they have received so much feedback about the abuse on Twitter and how inhibitive this can be, they are finally taking many steps to stop the harassment that is flowing through Twitter. While Twitter has tried some things in the past, they are promising much bigger changes in the future. By changing the climate for abuse and harassment on Twitter, they are hoping to make their website a place that is more welcoming to new and existing users.
Yesterday, Twitter began to roll out a new feature on their app starting with iOS users. With the new Twitter update comes a brand new tab called Explore which replaces the previous Moments tab. This new tab groups a wide variety of features together to make it a lot easier for users to search for trends, popular topics, and the latest news. By adding a tab that groups many features, Twitter is hoping to have an app that is easier for people to navigate.
The new tab, placed between the Home and Notifications tabs, is going to include a number of different features that were previously spread around the app. Inside of this tab, users will be able to find trending topics, the search feature, live video, and moments that would previously be found under the moments tab. Twitter has stated that the purpose of this change is not to get rid of anything that the app already has but to make it so that everything is more organized and easier to find. As Twitter has long been facing problems with the organization of the app and the website, making an update like this should be a step in the right direction.
This update comes after months of testing various organizational versions of the Twitter app. Twitter has been focused on making it easier for users to move through the site in a hope that this will encourage new users to stick with the site and to start using it more. After many different tests, Twitter discovered that the Explore tab was what most of these people seemed to like most as it put a lot of information and features in one place.
As this new section has replaced the Moments tab, many people see the switch as a step away from the importance of Moments within the app. Instead, it seems clear that Twitter will be prominently featuring live broadcasts. Since Twitter has spent a lot of money and time on securing live broadcasts of popular events, focusing more on these broadcasts is the next step toward utilizing these within their platform.
In the wake of the presidential election in November, Facebook received a great deal of criticism for spreading fake news that may have contributed to people’s views on different topics during the election. As a result, Facebook has been working on making some updates that are targeted at eliminating fake news and preventing the spread of fake news through Facebook. Some new changes have begun rolling out today that are made to control the spread of fake news through Facebook’s “trending” feature.
This feature was launched back in 2014 as a way for Facebook to help people find interesting and relevant discussions that were happening within Facebook. By making some changes to this feature, Facebook is hoping to avoid spreading fake news that many people are already discussing on their site by drawing further attention to it. They’ll be adding headlines that come directly from news sources and placing a line with the source below this to make it easier for people to see where the news is coming from.
In addition to adding clear statements about where the news is coming from, Facebook will stop targeting their “trending” topics at the individual and will instead be choosing topics that are more broadly targeted. This should make it so that the items that come up in this section are a lot more relevant to a larger number of people on the whole. It should also help to get the focus off of smaller articles that may be fake pieces of news.
One of the main ways that Facebook will now be working to block fake news stories is that they will have the “trending” feature ignore topics that come from a single news report in favor of ones that are covered by many media outlets. This is a good way for Facebook to prevent fake news stories from trending even if they are pieces that have a lot of people talking about them. By making these updates today, Facebook is hopeful that it can keep fake news out of the “trending” feature.
What is Web 2.0 and what does it mean to my online business?
Web 2.0 is a concept that refers to the evolution of the web into a platform for users to creatively collaborate and network with one another through applications, communities and new generation technology. The web is no longer made of static, unconnected information silos that have only a single, one-directional voice. We as a global audience now have the ability to share information over this technology, and as businesses, embrace the web as a platform for discovery and cater to its strengths. By utilizing this approach you’re able to connect with a much larger audience for your product or service, interact with your customers, clients and colleagues, and through these various web applications and communities tap into the target market in a proactive but passive way.
Here at iePlexus, we incorporate the technologies of Web 2.0 into effective, affordable programs designed to deliver maximum marketing results for your online business. Our specialty is developing over all exposure through search engine optimization, social media advertising, intelligent press releases, professional content, business blogs and performing blog customization for a comprehensive marketing approach. Feel free to browse our website to learn more or contact us for a free consultation today!