There’s an odd conflict in the world of social networks regarding privacy. Although social networks tend to be an arena for users to share information with everyone that they know, no matter if these are truly friends or mere acquaintances, the overall privacy of these social network profiles is constantly a hot-button issue. People want to be able to share private information with other Facebook users that they befriended after meeting them once in a bar, but are up in arms if that same information is accessible by strangers or the government. Though this split is a little bit silly in some ways, there are some genuine concerns to be had here and it is generally believed that Facebook and other social networks are doing what they can to protect what their users might consider private information.
The fact of the matter is that social networks are ripe for security breaches. Considering many social network users do not think about if the information or pictures they are posting might be made public, it has not been difficult for hackers (or even government agents) to access potentially damning information about social network users. The NSA has been confirmed to use fake Facebook servers to install malware on computers so that they have an easier time monitoring unsuspecting social network users.
It’s not just Facebook that’s been ripe for privacy breaches. Twitter and Snapchat have had issues with leaked usernames and passwords, which Snapchat responded to at the beginning of the year with privacy updates to its iOS and Android apps. It has been stated that Snapchat has added internal restrictions that make it more difficult for hackers to access private information such as usernames and passwords and Snapchat has also added security features allowing Snapchat users to opt out of the ‘Find Friends’ feature that uses their cell phone number.
Facebook has recently made their work on security a little bit more public so that Facebook users can see exactly what is being done in order to keep their own information private from hackers, government agents, and anyone else that might try to breach security. Some, however, do not trust Facebook regarding its relationship with privacy, and believe that Facebook’s acquisition of WhatsApp will lead to a lack of privacy in the popular messaging application as well.
One social networking and messaging application, Wickr, is already well-known for its impressive security and encryption features. The company has found a way to monetize their ‘Security Suite’ by offering it for sale to other social networks that wish to implement the level of privacy that is currently offered by Wickr, which has never sold user data or allowed any user data to be accessed by others. Wickr’s ‘Security Suite’ could be the wave of the future when it comes to social networking privacy.