whatsapp Tag

The Aim to Consolidate Your Social Media

Picture 11-13-2014These days, many people find themselves with profiles on many different social networks: one person alone might have separate Facebook, Twitter, Snapchat, LinkedIn, and Instagram accounts, on top of plenty of others. As these social networks continue to grow, some app developers have been trying to find ways to make it easier to combine all the functions of these social networks into one consolidated application. This is something that has been handled in different ways, depending on the app.

Many of these apps work directly with existing social networks. For example, Snowball is an application that allows Android users to have a universal inbox for different messaging clients. This way, users are able to view all of their messages on one simple home screen. The app includes messages from Facebook Messenger, Twitter, WhatsApp, Snapchat, Google Hangouts, and more, as well as including basic text messages in the mix. Comparatively, on iOS, an application called Accounts has been launched, which is more of an attempt to create a universal address book. It pulls from Facebook, LinkedIn, Twitter, Reddit, and more and attempts to aggregate these accounts to make things easier for its user base.

Other new applications seek to enhance the features of your existing social media apps. For instance, Xpire is an app for iOS that’s focused on the ephemerality of all of your social networks. It aims to allow your Facebook, Twitter, and Tumblr posts to effectively self-destruct in the same way that Snapchat automatically allows you to. This app also has other features, such as allowing users to determine how much inappropriate content appears on their Twitter account (which may lead users to want their tweets to be a bit more ephemeral).

Still others are trying to launch mobile apps that will work as replacements for other social media apps, by offering multiple features all in one. One notable instance of this would be Selphee, an app that has been billed as Snapchat, Instagram, and Vine combined. Even Selphee, which features all of these functions, still allows users to share photos and videos through existing social networks, however. Each new app appears to be one step closer to our social networks being nearly interchangeable and smoothly working together as cogs in a social media machine.

Facebook Pushes Their Messenger App

Picture 4-10-2014Recently, Facebook has been making more efforts to push the Facebook Messenger application on mobile phones. While the app has long been available for iOS and Android, it finally reached Windows Phone in early March, a whopping two years after the application had arrived on the other platforms. The reasoning behind this launch seems to be that Facebook very much wants its user base to download Facebook Messenger in addition to Facebook itself.

To make this push even more clear, recent reports are stating that Facebook will be removing messaging entirely from the standalone Facebook application, so that users will be forced to download the Facebook Messenger app in order to message their friends on Facebook. Some users in Europe have already been getting notifications stating that they will need to download Facebook Messenger to keep using the chat functions and it is expected that this will eventually ring true for all users of the Facebook mobile app.

According to Facebook CEO Mark Zuckerberg, the Facebook Messenger application was launched in order to remove friction from the standard Facebook app, so that there could be a more streamlined experience for chatting and direct messaging through a separate application. Though this may be good news for some, others are worried about the potential consequences of this action.

Some suggest that not everyone will want to manage multiple Facebook apps on their phone, while others wonder if this is Facebook’s first step towards merging Facebook Messenger and WhatsApp, which they recently acquired. Others have issues with the interface of Facebook Messenger itself, which features icons of people that one is chatting with in a somewhat intrusive manner on the phone’s homescreen. The only way to escape using Facebook Messenger in the future will be to use an Android phone with an OS that is too old to run the app, to use Facebook’s mobile website, or to use Facebook’s news reader app, Paper.

The Evolution of Social Network Security

Picture 3-20-2014There’s an odd conflict in the world of social networks regarding privacy. Although social networks tend to be an arena for users to share information with everyone that they know, no matter if these are truly friends or mere acquaintances, the overall privacy of these social network profiles is constantly a hot-button issue. People want to be able to share private information with other Facebook users that they befriended after meeting them once in a bar, but are up in arms if that same information is accessible by strangers or the government. Though this split is a little bit silly in some ways, there are some genuine concerns to be had here and it is generally believed that Facebook and other social networks are doing what they can to protect what their users might consider private information.

The fact of the matter is that social networks are ripe for security breaches. Considering many social network users do not think about if the information or pictures they are posting might be made public, it has not been difficult for hackers (or even government agents) to access potentially damning information about social network users. The NSA has been confirmed to use fake Facebook servers to install malware on computers so that they have an easier time monitoring unsuspecting social network users.

It’s not just Facebook that’s been ripe for privacy breaches. Twitter and Snapchat have had issues with leaked usernames and passwords, which Snapchat responded to at the beginning of the year with privacy updates to its iOS and Android apps. It has been stated that Snapchat has added internal restrictions that make it more difficult for hackers to access private information such as usernames and passwords and Snapchat has also added security features allowing Snapchat users to opt out of the ‘Find Friends’ feature that uses their cell phone number.

Facebook has recently made their work on security a little bit more public so that Facebook users can see exactly what is being done in order to keep their own information private from hackers, government agents, and anyone else that might try to breach security. Some, however, do not trust Facebook regarding its relationship with privacy, and believe that Facebook’s acquisition of WhatsApp will lead to a lack of privacy in the popular messaging application as well.

One social networking and messaging application, Wickr, is already well-known for its impressive security and encryption features. The company has found a way to monetize their ‘Security Suite’ by offering it for sale to other social networks that wish to implement the level of privacy that is currently offered by Wickr, which has never sold user data or allowed any user data to be accessed by others. Wickr’s ‘Security Suite’ could be the wave of the future when it comes to social networking privacy.

Facebook Pays $19 Billion for WhatsApp Acquisition

Picture 2-27-2014WhatsApp is an instant messaging app for smartphones that has been getting enormously popular in recent months, becoming the most popular messaging app for mobile devices; it works best as a messaging service that can send messages between phones internationally and allows for users to send text, images, audio, and video messages to one another. Some have stated that WhatsApp is doing for text messaging what Skype did to phone calls on landlines, in that it is totally revolutionizing the process.

Thus, it is unsurprising that a major company like Facebook took notice of WhatsApp, considering WhatsApp already had over 450 million users and was adding an additional million users every day at the time of the purchase, a number which is already increasing. With a growth rate that impeccable and a service that is extremely useful, Facebook leapt on the opportunity to purchase WhatsApp last week, by paying a whopping $19 billion to the employees of WhatsApp: $4 billion in cash, $12 billion in stock, and another $3 billion in stock grants that will be paid out if WhatsApp’s founders and staff remain employed by Facebook for four years.

Facebook has a tendency to always be growing, expanding, and changing with the market. The acquisition of WhatsApp is no different. Just like Facebook has continued to expand its other properties such as Instagram, they already have big plans for how to further enhance WhatsApp. Their first announcement has been that WhatsApp will be adding voice calls to its messaging service, putting it in competition with Skype and even mobile carriers.

There has been additional speculation about what Facebook will be doing with WhatsApp in the coming months. Though WhatsApp will continue to operate independently, it is likely that Facebook will do a lot of what it did for Instagram. The growth of WhatsApp and its user base is something that Facebook will likely focus on, as well as recruiting new employees from other companies and making design and coding changes to make WhatsApp better and more efficient.

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