How Will Your Business Use Social Media in the Future?
In Industry News, Social Media, Social Networking | No comment
With the fluidity of social media, it’s difficult for anyone to effectively predict where the future lies. What is for certain, however, is that social media is incredibly popular and will be around for some time to come. According to a new Nielsen statistics, internet users now spend about one-quarter of their time on the web visiting social networking sites, more than double the nearest competitor (online games).
Part of the reason for this trend, at least in my opinion, is the immense breadth of social networks. Not only are there networking giants like Facebook and Twitter, we also have a litany of smaller, niche sites offering a specific service. These types of sites allow people to personalize many aspects of their online experience, eliminating the need for many traditional channels, such as e-mail, search and general entertainment sites.
In the world of internet searches and usage, there has officially been a changing of the guard. While pornography and adult sites used to reign supreme as the number one reason people flocked to the web, it seems people are now more concerned with updating their MySpace and Facebook pages.