study Tag

Twitter Study Shows When We Tweet

twitterclockTwitter is climbing the charts as one of everyone’s favorite social media tools.  A new study released some interesting facts about the micro-blogging website, which allows you to send a message to all your followers in 140 characters or less.  Pingdom, a Europe based company, tracked Twitter for three weeks, trying to figure out when and how much users tweet.  It seems like a simple report, but it’s actually quite interesting.

Over the three weeks, the report found that on average over 27.3 million tweets were sent every day.  If you break that down, that’s an average of 1,138,772 tweets per hour.  It’s obvious and noted that Americans have the largest presence on the site. (more…)

Study: Technology Does Not Hinder Social Interaction

computerpersonMuch has been written about technology’s role in fostering social isolation, but is it possible that those books, academic papers and popular songs were wrong all along? According to a study released Nov. 4 by the Pew Internet and American Life Project, the answer is a resounding yes. Researchers concluded that the use of cell phones and online social networks actual compels people to be more sociable.

The study looked at people’s tendency to visit public places of their own accord – including cafes, parks and volunteer centers – as it corresponds to their use of cell phones and social-networking sites. As it turned out, “techies” were more likely to be sociable than the average American. (more…)

Social Networking Steals $2.25 Billion From UK

10-min-fbA recent survey came of the UK and has estimated that the use of social networking sites by office workers during office hours is costing over $2,250,000,000 a year in England alone.  1,460 office workers who work for Morse, an IT services and technology company, were surveyed and found out that over half  used social networking sites for personal use during the working day.  Those that admitted to using those sites during the work day, also confessed that they spent an average of 40-50 minutes a week surfing the web during work time. 

If you break it down and said that one worker took 9-10 minutes everyday to check social networking sites while on the clock, by the end of the year, they would accumulated more or less than about a free week of paid vacation.  (more…)

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