smart phone Tag

‘Facebook Phone’ Not Doing So Well

In a previous blog post, I discussed the announcement of Facebook Home, a feature that would be used as a custom homescreen for Android smartphones and would be launched on the HTC First, which has since been colloquially known as the ‘Facebook Phone.’ The HTC First was launched on April 12 at a price point of $99.99, which apparently was not a viable option for many consumers looking to purchase a new phone and try out the Facebook Home feature.

The first sign that AT&T and HTC were having problems selling the phone was when the phone’s price dropped from $99.99 to $0.99 (with a two-year AT&T contract) only a month after its release. Though the price drop was referred to as a limited time offer, the media says otherwise, believing that the so-called Facebook Phone has been a complete flop and is not likely to do much better from here on out. It is likely that the price drop is an effort to push out the phone to those who are looking for affordability rather than being jam-packed with useful features.

Some media outlets have cited other issues for why the HTC First has been a flop. In particular, there has been focus on the new phone’s unremarkable hardware in comparison to other recently released phones, as well as the fact that the HTC First was supposed to operate as a showcase for Facebook Home even though there were plans to immediately bring the Facebook Home platform to other Android phones. On top of that, only a select group of individuals are likely to be particularly interested in Facebook Home in the first place, further reducing the potential target market for the HTC First.

Recently, the Facebook Home feature has been released for the much more popular HTC One as well as the Samsung Galaxy S4. With Facebook Home on these smartphones, it’s no surprise that the HTC First is tanking. In fact, AT&T is reportedly planning to discontinue the phone entirely, considering it only sold 15,000 units in the first month it was released. Granted, this was before the price drop, but the fact that they are still reportedly discontinuing it means that lowering the price doesn’t seem to be increasing the sales by enough.

Facebook Home: Integrating Facebook Features with Android Phones

A couple weeks ago, there began to be rumblings of the possibility of Facebook finally announcing something that has long been rumored to be the next step in the company’s evolution, a Facebook phone. Though there were some blatant denials of this from CEO Mark Zuckerberg, it was known that Facebook was sure to be announcing something at the company’s next event, alongside one sentence – ‘Come See Our New Home on Android.’ The event in question wound up taking place on Thursday, April 4, and while Facebook did not announce a Facebook phone as rumored, they did announce something related to that.

What Mark Zuckerberg and Facebook did announce was something called ‘Facebook Home,’ which is a feature that operates as a custom homescreen for Android smartphones. What Facebook Home essentially does is integrates all of the features of Facebook and its various services – including Instagram and Facebook Messenger – fluidly and effortlessly into the homescreen of one’s Android phone. For instance, messages sent via Facebook are combined together alongside text messages, resulting in a single constant conversation.

Facebook notifications can be easily accessed through Facebook Home, even while other applications are running, a feature which most other smartphones cannot currently offer. Zuckerberg stated that launching a program that allowed people to transform their phones into ‘Facebook phones’ rather than launching a Facebook phone itself will allow the company to reach a larger amount of their user base. Zuckerberg stated even a great phone might only sell up to 20 million units, which would only reach 2% of Facebook’s active users. Thus, a program that will work on many different phones became the more viable option.

The first phone that will launch with Facebook Home will be the HTC First, released through HTC and AT&T. The phone will be available on April 12for $99.99. Though this announcement may not have been what people were expecting, it seems like a move in the right direction for Facebook, considering how many mobile users will likely be able to make use of the features offered by Facebook Home.

5 Social Media Trends to Smile About

It’s nearly impossible to turn on the TV, tune in to the radio or surf the web these days without encountering the social media craze that continues to intertwine with all aspects of our daily lives.

The buzz question of a once reluctant, yet curious, populace is no longer ‘Why should I become active in social media?’ Instead, the hot-button issue of inquisition in recent days has become ‘How can social media benefit me?’

Therefore, we’ve comprised a list of five social media trends, thanks to Mashabale.com, that provide consumers with a variety of perks and rewards, in addition to the in-demand essence of social media itself.

1. Social Scanning
The development of the Smartphone has granted users instant access to a magnitude of informational and social resources online. Most recently, these newage applications have yielded the convenience of comparison shopping to Smartphone users through barcode scanning technology.

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How You Should Use The New Social Media

Can you believe we are getting close to February? This year is flying by but I think by years end, we will advance so far and some of it is already starting to bloom. Just the other week, we  got a preview from some of the latest technology at CES,  and also  learned where social media is going to be shifting.  In one of my first blog posts for 2010, I talked about where social media will likely go within the next year and decade, and one of the key components that I talked about was location.   

If you’re asking yourself how location can become a social media, and are confused by it, it’s alright.  It can be a bit intimidating and scary because you are basically letting people know where you are. However, like any social media services there are privacy settings to take a hold of.  And these localized social media networks are going to come in hand in the real world, for both consumers and producers.   (more…)

Google Unveils Nexus One

Google has just unveiled their long awaited phone known as the Nexus One, what Google considers a “Super Phone.”  Rumors have been swirling about the phone for some time now, and there have been a few leaks with in the past week or so, but today the company shared what the phone can actually do.  The Nexus One is designed in partnership with HTC.  (more…)

Could Smartphones Make e-Readers Obsolete?

Last month, Amazon released its wildly popular e-book reader, the Kindle, to an international audience. But while the online retail giant looks to shore up its market abroad, a stiff challenge could be shaping up at home. That competition is coming from an unexpected source: the smart phones many of us already own.

Many Americans are finding that their phones boast many of the same capabilities of a Kindle and other gadgets of its ilk, but in a smaller, more convenient package. According to a report by New York Times technology reporters Motoko Rich and Brad Stone, e-book apps could spell doom for specialized reading devices. (more…)

Social Media Phones

There is a pretty good chance you know several people with an iPhone or Blackberry.  The iPhone, known for all the apps and being able to connect with anyone just about anywhere, is a great tool to use in the world of social media.  The Blackberry, a more business professional phone, also has apps and connects owners with their social networking sites.  Well there are 3 new phone devices expected to hit the market that will keep users even closer to their social networks more then they are now. (more…)